A Beginner's Guide to Subscription Options

This guide has moved. Subscription options are now documented alongside the offers that contain them, in one place: A Beginner's Guide to Subscription Offers.

A subscription option is one recurring purchase choice a customer can pick on your product page: a delivery frequency, a discount, and the terms that come with it. Options live inside an offer, which you create and edit from Supr Bundles & Subscriptions > Offers. What earlier versions of the app called subscription bars are now subscription options.

Jump straight to the section you need:

• What is a subscription option?
• Creating a subscription option (name, description, frequency)
• Discounts (Percentage, Amount off, Fixed price)
• Additional settings
• Benefits
• Pay per order or prepaid
• Minimum commitment and automatic expiry
• Renew on specific dates
• Customer eligibility
• Free gift
• Loyalty and retention flows
• Sell in fixed quantities
• Limit active subscriptions
• Subscription options on bundle offers
• Starter product, then refills
• The one-time purchase row
• Common questions

For bundle options, see Bundle types: quantity breaks, Buy X Get Y, fixed bundles, and build-a-box.

Updated on: 10/01/2026